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Being Effective in Your Persuasive Writing (persuasive writing) The goal of persuasive writing is to have the ability to influence or change a persons mind with your words. You encounter these in your normal everyday life. Whether it is a politician trying to convince you to vote for them, a commercial for a company that wants you to buy there product, or from your children trying to explain the reason why they should be allowed to go to that concert, persuasion is all around. You may even use the power of persuasion on yourself, like deciding why or why not you should eat that last piece of pizza or if you really need to buy another white shirt even though it is a really good deal. Everyday you have to decide on whether one choice is better than another and why. To succeed in your persuasive writing venture you need to follow a few simple rules. You must have focus. Decide on what position you are trying to persuade. Are you for or against the topic your writing about? Choose a side and stick with it. Arguing both sides of the fence will be detrimental to your persuasion. There are three techniques that you will need to use to have convincing persuasive writing. Now you need to provide facts and evidence to support your writing. Statistics and examples are used to provide the reason people should choose you position and believe your writings. You can also include facts and evidence that demonstrate why the opposition is wrong. This should be eased into. Remember you are trying to persuade and convince them on why you position is better not offend or alienate them. This is called the logos technique of persuasion writing. Another persuasive writing technique is ethos. This is where you have to prove yourself to be a creditable person. To be able to make your readers believe that they should have confidence in what you are telling them. The best way to prove your credibility is to provide true and undisputable facts, be articulate, and explain why you are capable of proving this information to them. Pathos is the third technique you will use in your writing. This will appeal to the emotions of the readers. This can be the most important technique but also the most critical. It must be used with caution or you can just as easily turn the readers against you as you could bring them with you. Appealing to your readers emotions can be tricky. This must be done subtly To work this effectively you must have the ability to make the reader feel your emotions, the joy, the pain, the hurt whatever the case maybe. You need to pin point your target audience and write to appeal to them. What sounds interesting and persuasive to a teenager most likely will not work with a middle age woman. Whether you are targeting men or women will make a difference in you writings. Identify with your target audience. An example of this would be “only the cool kids will be wearing product XYZ” or “we know as a respectable home owner you will want to…..” By identifying with the intended audience it pulls them into what you are writing and how or why it pertains to them. Persuasive writings can be a challenge. You have to objective and opened minded to other positions of the topic at hand even though sometimes you don’t want too. Remembering you goal is just to persuade them why yours is better. This does not necessarily mean that the opposition is bad or wrong, just that yours is a superior choice.

Copyright infringement insurance coverage Do You Need Copyright Infringement Insurance Coverage? People are creating more content now than ever: eBooks, blogs, web journals, MySpace Pages, Podcasts. Every where, in abundance, you’ll find people sharing their ideas and opinions, and creating entertainment for everyone. However, with all the resources available to us, how can we be sure that we’re not violating copyright law? Should we have copyright infringement insurance coverage? Copyright infringement is the act of using someone else’s copyrighted material – in any form – in our own use without proper allowances. In order to be allowed to use the material, all we may need to do is ask and give the owner royalties, attribution, or some combination thereof. But, occasionally, it’s easy to forget that we need to ask before we use something without rights. You’re allowed to use copyrighted works in a number of forms – educational and instructional uses, parody, commentary, and news are all forms where you don’t need to ask for use – it’s considered fair use under the copyright law. However, even if you’re using the item of copyright in one of these forms, it would still be wise to inform the owner of your intent before using it. Of course, you should contact a copyright lawyer before using anyone else’s work(s), but to keep yourself safe, copyright infringement insurance coverage may be a good bet for you and your colleagues. Should you have copyright infringement insurance coverage? Although this is a new concept, it is one we should look at closely as creators. A well-known adage “there is no completely original idea” comes into play in our current age – while it’s entirely possible for us to have a thought, and act upon the thought – there may be, somewhere, someone who has created close to the same material as we have, without our knowing. Did we create it first? Did they? Would they be able to sue you for copyright infringement? These are the things to ponder as we create our media – should we have copyright infringement insurance coverage? What is copyright infringement insurance coverage? This coverage would be insurance for covering the cost to settle lawsuits brought in regards to copyright infringement – it would be a small amount of coverage. For example, you would only need around $5,000 to cover the court and attorney fees associated with a case, if a suit were brought against a person. Theoretically, you would only pay under $25 per year and would cover up to the five thousand dollar settlement should a case be brought against you. How would you use copyright infringement insurance coverage? Hopefully, you’d never have to use your copyright infringement insurance coverage. But, it would be there in case a charge was ever brought to you on copyright infringement With so many of us – bloggers, columnists, podcasters – creating our own content, it’s in our best interest to consider something such as this. We may not always get the rights we need in order to use a work, either whole or in part. As you can see, it can be critical to have copyright infringement insurance coverage as a blogger, podcaster, columnist, or other content creator. It’s imperative that we know our rights to use something (or to NOT use something) and what we can do to protect yourself. Copyright infringement can carry a serious penalty, and insurance coverage is a good way to insure that you’re protected from hefty fines. Talk to you current insurance provider and copyright lawyer to find out what you need to do, and what you need to know, to get proper insurance for your needs.

The Road to Riches – Or at Least Success - In writing (how to become a published author) Getting published is the first step on the road to becoming a writer. It’s an exciting day when you receive your first paycheck for something you wrote. It’s a stamp of approval on your ability to write the meaning of the everyday for the general public. If you want to know how to become a published author, read on. It can be a difficult and frustrating road, but the destination is well worth the journey. Starting Small The first thing to remember when wondering how to become a published author is that beginning should look like a beginning. Don’t expect instant recognition or huge payment for your first efforts in the writing world. You will learn as you continue to write and get feedback. Don’t always expect feedback either. You will have to become your own critic to some extent. The following list includes great opportunities for publication as you improve your writing skills. Newsletters As you learn how to become a published author, your first lesson may be that you won’t always get paid. When you are first starting out, your best opportunities may be with free publications that only accept donated work. Many newsletters are created by non-profit organizations. They need donated time from several sources in order to keep the public informed about their work. You could start your practice there. You can also start the process towards name recognition. Newspapers Newspapers are also a good place to begin your publications. Reporting jobs are difficult to land and may not be worth the time and effort that they require, but you can start with letters to the editor for great practice. You’ll see your name in print if you can write a clear letter addressing relevant topics. That could lead you to a relationship with the editor so that you can move into a few freelance jobs. Magazines As you query magazines for possible publication opportunities, you will do well to include some of your already published work. Whether you’ve been compensated or not, your name in print along with some representative writing will help you get an interview with a magazine editor. Now we can talk about how to become a published author for money. Magazines start writers at low wages with the opportunity to increase. Online Publications Online publications work in much the same way. You will probably find job postings on job boards. If you can demonstrate that you have been published somewhere before your chances of landing a paid job will increase. Anthologies As your skills improve, you will be able to step into jobs with books. Anthologies are filled with skillfully written pieces along some subject line. You will need to use all of your capabilities you have learned so far as in writing for an audience and creating a tone acceptable to the publication. If you can do that, you will start to enter into the world of books. You may want to stop there, or you may want to take your work further. Books Writing your own book will take time and work. As you think about how to become a published author, remember that you do not necessarily have to become a book author. Writers work in all fields, and some are limited to one or two. If you have enough motivation and capability, book writing can be a lucrative field to enter into. If you’d rather stick to short term projects though, stick with the magazines and other similar publications. If you need more information about how to become a published author, check out specific information about any of the above genres. The internet is a great source, but you can also support other writers monetarily by visiting your local book store.