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The Business of Self-Publishing
(self publishing)
Self-publishing has become a common practice for many writers. Writers’ reasons for self-publishing are varied, but it is commonly known that many writers want the accolades of having published work, no matter who publishes it. The freedom and business aspects of publishing work independently are desirable to many writers. A self-published writer is one who is in control of every aspect of their published work. The term self-publishing is defined as the publishing of books and other media by the authors of those works, instead of being established by third-party publishers. The advancement of technology has caused an increase in the self-publishers world, but it still only represents a small percentage of the publishing industry in terms of sales. The proliferation of media channels and web logging has contributed to the increase in self-publishers.
The business of publishing books and other media independently is one that is unique and different from any other business. The most distinguishing characteristic of self-publishing is the absence of a traditional publisher. The author of the content takes on the role of the traditional publisher. The author is given editorial control of the content, arranging for printing, marketing the material, and distributing the material to consumers and retailers. The published books may be printed on demand with no inventory, which places a large amount of financial risk for the venue on the author’s shoulders. Many self-published authors end up subsidizing their work rather than making money from it. Digital printing technology has made it possible for the self-publishing concept to become mainstream in digital photo book printing. Self-publishers are able to get individually printed photo books from firms like Apple’s iPhoto, FotoInsight, Snapfish, and Printing-1.
The motives for publishing work independently are varied, and there are numerous reasons for choosing to self-publish. One common reason is that the work of the author is not of interest to the commercial publisher, and otherwise not marketable. Some other common reasons for self publishing include an author’s preference to retain complete editorial control over content. Many writers are unwilling to compromise when it comes to the editing of their work, and some prefer to have their work presented “as is.” Writers may also be denied publication because they are unknown and don’t have a substantial resume. Self-publishing may also be an alternative for writers who have written material on a popular topic but that is only of interest in a small geographic area. Topics that address an obscure topic in which few people are interested may also be denied publication by commercial publishers.
Writers of controversial works may also choose to self-publish, as many traditional publishers refuse to work with controversial writings. There are also some authors choose self-publishing because they want a larger percentage return from retail sales. Whatever the reason for self-publishing, authors should know that there is extensive work required in publishing a book alone. Publishing alone involves a long list of tasks, which include prepublication and publication. Prepublication includes editing or obtaining editing for the manuscript, proofreading, establishing yourself as a legal retail business, and obtaining an ISBN “Cataloging in Publication” number. The publication process involves formatting the manuscript, providing front matter and back matter, and providing cover art for the front and back covers and the spine of the book. Self-publishers must also obtain printing quotes, determine how the manuscript will be delivered to the printer, and pay for printing and delivery of finished books. Self-publishing is a business that many writers prefer to avoid, but for others it may be the only way to have the work printed and available to the public.
Freebie Etiquette (Yes, There is Such a Thing!) When you are on the hunt for free stuff, it can be easy to be so blinded by the offers that your manners go flying out the window completely. You may also just not realize that when it comes to taking advantage of freebies there is a general code of conduct that it pays to follow. While you are racking up the free stuff, keep these common courtesy rules in mind so that you are doing your part to keep the hunt for freebies fun and enjoyable. Freebie etiquette rule number one is to remember that there is a face behind every freebie, no matter how distant it may seem. Since so many freebies come from websites and you don’t actually have interaction with a human being while you are getting them, it can be very easy to forget that someone (or very likely, a lot of someones) worked hard to bring you that website and that free deal. If you have a problem with a website or a form while trying to get some free stuff, deal with it as respectfully as you would if you had to approach a customer service rep in person. Leaving foul-mouthed posts on a message board or unloading a barrage of outrage on a customer reply form isn’t the way forward. Someone – a real person – will have to help you, and you’ll get a lot further by treating them with respect. Respect is also the name of the game when it comes to rules attached for freebie offers. There are often restrictions in place for taking advantage of free offers, such as the age you have to be to cash in on the offer or how many offers per household can be taken. Sure, there are plenty of ways to get around these rules and “trick” a company into giving you an offer for which you are not really eligible. However, when you try to simply bleed out as many free offers as you can, you’re only making it hard on companies to be able to keep bringing these offers to you. If this freebie isn’t for you, take a back seat and make room for the folks who can take advantage of it. Your time will come. Related to this last rule is the idea of not being too greedy when gobbling up the free stuff. Just because something is free doesn’t mean you should use a “smash and grab” approach and go for as much as you can get of anything you can get. Remember that there are a lot of other people out there who like to get in on the freebies, too, and think about how you would feel if you lost out on something you really wanted because someone came along and took them all. Don’t take more than your share of any free offer, and don’t take things you don’t want or need just because they’re free. Everyone loses when you do that. Last but not least, if you have an opportunity to say thanks for a freebie, grab it. Of course, this can be hard to do when the free offers you are taking advantage of are found on the Internet, but there are still ways. Look for the customer comment field in the request forms you fill out to get your free stuff and leave a quick thank you there. You can also write a thank you on message boards and chat rooms that are associated with the freebie websites. The good will generated by your gratitude will only help convince companies that freebie offers are useful tools for reeling in the customers. A Brief Guide to Writing Short Stories Effectively (writing short stories) A short story is basically a condensed version of a book or a rapidly progressing story. It has fewer characters than a novel and covers less amount of time. A short story generally is around 6,000 words or 6 pages. Do your research and organization before you begin to write. Outline your plot and the background. Make sure they make sense and flow together. Individually list the events of the story in the order in which they occur. Create your characters. Not just their name and role in the story, but as if they were real people with real lives. By creating more information for your characters you will get a sense of what they would do or how they would be and convey that to your writing. By creating an outline you will have a point of reference to look back upon and make sure you have included all vital points of the story. When writing a short story, you will need a captivating first paragraph. You have roughly 5 to 7 lines to appeal to your reads unlike novels that have the whole first chapter. This can actually make or break your story. You will need to grab their attention and keep it to make them want to read more. By starting the plot in the first few sentences it will make people want to know more. They will keep reading to find out who is involved and why. Keep the timeline of events brief. You are writing a short story and the timeline should match that. A timeline of a day, a week, or maybe even a month is generally the span a story should cover. Use character dialogue as a way to move the plot ahead. In a short story there is no time for general chitchat. By using the character dialogue you are deepening the plot as well as moving it along. Do not add unnecessary characters. By adding them you are wasting time one someone that is not linked to your story or its plot. Provide swift and precise details to keep the story moving. Elaborate descriptions of characters, plot, or surroundings will only waste your words and are not essential to making a good story. Use short words instead of phrases that mean the same thing. Building to the climax should be most of the story. Keep the conflicts building to the climax simple and easy to understand. You writing should be able to evoke the following emotions empathy, pain, hurt, despair, surprise, and desire just to name a few. Since the story is only a few pages long in its entirety it is necessary to maintain consistency through out the beginning, middle, and end. Make sure the dialog and plot complement each other. Keep the same point of view through out the story. You are almost ready to be published. After completing your own proofreading and editing, let someone else read it, a neighbor, your spouse, colleague, or a close friend. Even if they are not writers themselves they will be able to help point out any grammar errors. They will be able to tell you if something just doesn’t make sense. You are trying to fit a lot of captivating information in a small space; it is easy to leave something out. Something you may not catch because you know what is supposed to happen, while your will not. By following these simple rules, you will be able to write a short story that is captivating and effective. Writing short stories isn’t for everyone. Many writers like more detail and for short stories the space is just not available. |