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From the Publisher’s Desk: How Book Publishing looks from the Other Side (book publishing) Many writers aspire to writing books. Writing a book is a long, involved, difficult process. Book publishing is harder. A writer may submit his book time and time again only to be turned down again and again. He may eventually be successful. Wouldn’t it have been easier to have just gotten published the first time? Is that possible? You can improve your chances if you understand a little bit more about what happens at the publisher’s desk. Book publishers are busy people with several projects crossing their desks every day. They must make fast decisions about what will sell. They must also delegate their time efficiently in order to keep the business running. Only occasionally do publishers actually seek out work. Maybe understanding the work day of a publisher will help you to get a book published. Persistence Has a New Meaning You all know that writers must be persistent. Regardless of how many times you get shot down and your ideas are thrown in the trash, you have to keep going back for more discouragement. The idea is that eventually you’ll make it in the door. If you can get all the way through, you will finally get to the place where more of your work is accepted than declined. When working with the book publishing world, the rule is the same. If you have a book that you know will sell, you can’t give up on getting it onto the publisher’s desk again and again. You probably won’t be sending the entire book, but excerpts from it. As you continually send your manuscript again and again to publisher after publisher, you should try to market it in different ways. Publishers are looking for a particular kind of writing and will dismiss anything that doesn’t look like what they are looking for. Variation in your marketing techniques may turn a rejected book into an accepted book. The Right Stuff Book publishing is a strange area of business. The people’s tastes are somewhat fickle and a book publisher has to keep up with what kinds of books will sell. It seems that technically written mysteries will always have a place on the bookshelves, but it is unclear how many authors readers are willing to get to know. That market may be tied up until Crichton and Grisham are finished. That is just one example from one genre of books though. Publishers have to keep track of what is selling in all areas of literature. The best way for you to get your work noticed is to make it look like the other writing that is selling. Be careful not to imitate style or voice of another author. Write with your own unique words while imitating the use of popular public opinion. Another way to improve your chances of getting your work onto the right publisher’s desk is to find out who’s publishing what. Are You Barking Up the Right Tree? Some publishers specialize in a certain kind of writing. If you are writing a novel, it won’t do you any good to send it to the people who publish technical manuals. How do you find out who is the most likely candidate to publish your work? There are reference manuals at your library that will tell you the kinds of book publishing that is happening. It will contain valuable information leading you to children’s book publishers, novel publishers and textbook publishers. If the handbook at your library is not quite up to date, your next option is to check out the new release and best seller rack at the book store. Buy a few books and read them. You’ll have a much better feel for the market if you are a consumer. Book publishing is a difficult field to break into. It can be helpful to approach the issue from the direction of the publisher. Before you send out your manuscript again, there are things you can do to improve your chances. Change your marketing style so that you just may grab some better attention. Make sure that you are a book consumer yourself. You’ll get a better feel for what’s selling and therefore what a publisher will buy. You’ll also find out who is publishing which types of books. Finally, by buying the product you are trying to sell, you will improve the book economy all together. Publishers need to see people buying books before they can commit to publishing more.

Clean Up your Digital Profile and Land that Job Whether you are looking for a job after getting fired or you are looking for a job other than the one you are working at currently, many steps in that process are the same. You need to get your résumé up to date and conform to newest standards, you need to get your wardrobe together and most of all you need to be prepared to go for the interview. But did you know that in a fast paced society with all the high technology gadgets, employers and companies appreciate a good digital profile? When it is time to land a new job it is time for you to clean up your digital profile. For those of you who might not know what a digital profile is, let’s reminisce about digital profiles for just a second here. A digital profile is any and all information about you that can be found online. It can be anything from your own homepage, over articles and answers that you have posted on the Internet to videos and pictures of you. Anything that is somehow connected to you and your name and can be found through Internet search engines such as Google, Yahoo and other crawlers belongs to your digital profile or e-portfolio. Believe it or not, many employers have started to check out your digital profile online by doing a little research on the Internet and finding any information about you. If it is on the Internet it is public information and therefore not illegal. Information on the Internet does not necessarily have to be positive. What if one of your friends posted some stories or pictures/movies about you on the Internet? Employers might see that and think that you are not fir for the tasks that are asked form you by the new job and might just plain throw your nice résumé into the trash before they ever have a chance to meet you in person. Therefore before going onto your next job-hunt, clean up your digital profile. Steps you can take to clean up your e-profile are many and one of the easiest ones is a regular search with different Internet search engines about things that are related to your name. See what comes up and try to clean it up. If there are pictures or movies posted on such pages as u-tube about you, try to get friends or the owners of the page to take them down or at least take your name of the page in such a way that a search engine cannot find this information when somebody is searching for your name. A very important positive step in cleaning up your digital profile is to create your own positive statements and information on the Internet, such as online résumé, Personal web pages or a personal development plan (PDP). If the amount of positive information, academic achievements, and plans for the future are greater than any negative amount of information they can find, the light shed on you is of good nature and your chances are greater to land that job than when they only find negative information for the reasons that you never knew about a digital profile. Should you still be new to all of this and you are not quite as well versed on the Internet, there are places that can help you. Many Universities and development centers offer help and tools just for this kind of situation. Public libraries also offer you free time on the Internet as well as other resources in connection with the job-hunt and digital profiles. So before you actually send out your résumé, make sure that you checked online for any information that might harm you.

Filling Out Surveys Could Equal Free Stuff! Did you know that you could get great freebies simply by filling out surveys? It's true—while you may not be able to get rich off of filling out surveys, you will certainly be able to get your fill of great freebies. Here are some tips for filling out freebies so you too can get great free stuff. One of the Web's Best Sites for Filling Out Surveys for Free Stuff There are many fine websites that offer freebies. One of the best websites for finding free stuff is known as MyPoints BonusMail. This website operates as a shopper's reward program. It is fast, easy and totally free to join MyPoints BonusMail. What can this shopping rewards program do for you? It is easy, and did we mention free? All you have to do is to fill out the registration form. After signing up with MyPoints BonusMail, you will begin to receive offers in your email inbox. You set your own personal preferences when you sign up about the number of emails you wish to receive on a weekly basis. In order to complete the registration process, you will be asked to take a short survey about your shopping preferences and general interests. You will only receive emails in your in box regarding the preferences you have indicated. The programs works through point accumulation. When you have accumulated a certain number of points, you will qualify for gift cards to some of your favorite retail centers and merchants, including big names like Wal-Mart, Target, Kmart and many others. How do you accumulate points? You get points by making purchases directly through the MyPoints website. You also accumulate points by reading emails and clicking on the promotional links. Finally, you can also gain points by filling out surveys. MyPoints BonusMail is a long-established website that has helped shoppers get something back every time that they make a purchase. Finding the Best in Freebie Surveys Why does filling out surveys often result in free stuff? Filling out surveys is an easy, efficient and relatively accurate way for companies to find out what is on the mind of the general consuming public. Many companies will often offer free samples or products to consumers who are willing to take the time to fill out a full survey. Thus, filling out surveys can be a great way for companies to get some relatively cheap market research done. Don't expect to get rich off filling out surveys, but do expect some kind of compensation, even if it is only a free sample of a popular product. Freebie Sites Are Often a Good Place to Find Freebie Surveys There are many well-regarded websites that specialize in web freebies. If you already have a good spate of freebie websites bookmarked, these sites are wonderful resources for finding legitimate freebie surveys. Many of these sites offer a compendium of the latest surveys and companies offering freebies and product samples. Word to the Wise – Be Wary if It Seems Too Good to Be True If it seems to good to be true, it probably is. This is the rule in life, and it rings true when it comes to the practice of filling out surveys for freebies. Here are some short and easy guidelines for avoiding non-legit surveys. Never fill out a survey that requires you to divulge too much information. You should especially avoid surveys that ask for personal contact information, as the survey may be just a front to gain sales contact information. Is that free sample of detergent really worth getting on telemarketers to-call lists? Be careful to whom you hand over your information.