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From the Publisher’s Desk: How Book Publishing looks from the Other Side (book publishing) Many writers aspire to writing books. Writing a book is a long, involved, difficult process. Book publishing is harder. A writer may submit his book time and time again only to be turned down again and again. He may eventually be successful. Wouldn’t it have been easier to have just gotten published the first time? Is that possible? You can improve your chances if you understand a little bit more about what happens at the publisher’s desk. Book publishers are busy people with several projects crossing their desks every day. They must make fast decisions about what will sell. They must also delegate their time efficiently in order to keep the business running. Only occasionally do publishers actually seek out work. Maybe understanding the work day of a publisher will help you to get a book published. Persistence Has a New Meaning You all know that writers must be persistent. Regardless of how many times you get shot down and your ideas are thrown in the trash, you have to keep going back for more discouragement. The idea is that eventually you’ll make it in the door. If you can get all the way through, you will finally get to the place where more of your work is accepted than declined. When working with the book publishing world, the rule is the same. If you have a book that you know will sell, you can’t give up on getting it onto the publisher’s desk again and again. You probably won’t be sending the entire book, but excerpts from it. As you continually send your manuscript again and again to publisher after publisher, you should try to market it in different ways. Publishers are looking for a particular kind of writing and will dismiss anything that doesn’t look like what they are looking for. Variation in your marketing techniques may turn a rejected book into an accepted book. The Right Stuff Book publishing is a strange area of business. The people’s tastes are somewhat fickle and a book publisher has to keep up with what kinds of books will sell. It seems that technically written mysteries will always have a place on the bookshelves, but it is unclear how many authors readers are willing to get to know. That market may be tied up until Crichton and Grisham are finished. That is just one example from one genre of books though. Publishers have to keep track of what is selling in all areas of literature. The best way for you to get your work noticed is to make it look like the other writing that is selling. Be careful not to imitate style or voice of another author. Write with your own unique words while imitating the use of popular public opinion. Another way to improve your chances of getting your work onto the right publisher’s desk is to find out who’s publishing what. Are You Barking Up the Right Tree? Some publishers specialize in a certain kind of writing. If you are writing a novel, it won’t do you any good to send it to the people who publish technical manuals. How do you find out who is the most likely candidate to publish your work? There are reference manuals at your library that will tell you the kinds of book publishing that is happening. It will contain valuable information leading you to children’s book publishers, novel publishers and textbook publishers. If the handbook at your library is not quite up to date, your next option is to check out the new release and best seller rack at the book store. Buy a few books and read them. You’ll have a much better feel for the market if you are a consumer. Book publishing is a difficult field to break into. It can be helpful to approach the issue from the direction of the publisher. Before you send out your manuscript again, there are things you can do to improve your chances. Change your marketing style so that you just may grab some better attention. Make sure that you are a book consumer yourself. You’ll get a better feel for what’s selling and therefore what a publisher will buy. You’ll also find out who is publishing which types of books. Finally, by buying the product you are trying to sell, you will improve the book economy all together. Publishers need to see people buying books before they can commit to publishing more.

Four Ways to Create a Better Work Environment and Increase Job Productivity What kind of environment do you think creates the most potential for job productivity – one in which everything is very regimented and the workers perform their work because they are afraid of “getting in trouble,” or one in which the workers are relaxed and allowed a great deal of freedom and flexibility? It is the great working conundrum – to get workers to do more, you have to let them work less. Further, you have to create a work environment in which work is not stressful. In fact, creating an environment in which work is even enjoyable and a pleasure gets the best results of all! If you want to get your employees to improve their job productivity and job performance, forget about cracking the whip. Instead, think about how you can make coming to work appealing for them, so they actually want to get things done for you! The first way to create a better work environment and increase job productivity comes down very much to your attitude and the way you treat your employees. Make sure you create an environment in which your workers can come to you and discuss work related problems they are having with you. The feedback you get from them will enable to make sure the office is working as efficiently as possible. Additionally, it will allow you to stay on top of everything that is happening in the office much easier – instead of employees trying to hide mistakes and problems from you, they will bring them to your attention and work on finding a solution. Above all else, creating a good relationship with your employees will keep the mood in the office positive – no one likes working for someone who doesn’t appreciate them or casts a black cloud over the office. You’ll get more out of your employees if they are happy when they are at work. The next thing you can do is consider “fun” options, like a dress down day once a week or a weekly office lunch get together. These kinds of shared activities increase the team building and the morale among the workers in your office. When everyone feels like he or she is a member of a team, they will be more likely to feel responsible to each other and perform better at their daily tasks. The third idea for creating a better office environment is related to the second, but has more to do with the actual office itself. Open plan offices are believed by experts to increase feelings of belonging and team membership among employees. Try to encourage shared workspaces and a healthy exchange of ideas between your employees at all times. Again, when employees feel like they are part of a team working together for a common goal, they will be more likely to make sure they are holding up their end of the bargain. Last but not least, make sure your employees are well rested and as stress free as possible. Allowing flex time hours in your office is a great way to give employees more control over their time; it gives them time to get rest when they need it or take a day off when they need to recharge. Encourage your employees to disconnect from the office when they are not at work instead of being constantly available, even after hours or when they are on vacation. An employee who actually gets some time off will be more productive when they return to the office. Likewise, make sure that the office has a break room that offers a real respite for employees during the day, and encourage employees to make use of it. Allowing your employees to get they breaks they will increase their ability to deliver for you when they return.

Check Out Powerhouse Wal-Mart's Free Offer Page Are you a Wal-Mart fan looking for the best in freebies and special offers? If so, you are in luck. Although Wal-Mart is not typically considered one of the best sources for freebies or coupon shopping, this giant corporation has recently stepped up its promotions, making many dedicated freebie hunters very happy. Here are some tips on getting the best shot at the best Wal-Mart freebies and promotions. Bookmark the Wal-Mart Promotions Page for Easy Access to Freebies and Deals Wal-Mart, like many other companies, has begun to dedicate a special section of their webpage specifically to free offers, along with other deals and promotions. This page is definitely worth checking out on a regular basis. Bookmark this website if you are serious about getting the latest and greatest Wal-Mart deals and promotions. Some of the offers on the page will be around for a months, while others may disappear in a matter of days. Part of the thrill of being a freebie hunter is being vigilant and not letting the best deals slip away from you. You might even consider setting up your very own freebie calendar to make sure that not one good deal slips by you. Tips and Hints for Getting the Best Free Offers from Wal-Mart If you are new to the world of freebie offers, or you have never visited the Wal-Mart site before, here are some tips for getting the best out of Wal-Mart freebie offers. The Wal-Mart free offers webpage is a great resource if you are really interested in Wal-Mart promotions and freebies. Begin by selecting the offers that interest you more. Once you click on a specific offer, you will have to wait for the page to load that provides you with all the details of the offer. Somewhere on the details page—sometimes you have to hunt around for it—you will find a link for the free sample. Once you click on this free sample link, you will get a pop-up window that provides you with the free offer request form. Make sure that you have enabled pop-up windows so that you do not miss out on any special offers or deals. Figuring Out the Tricks of the Wal-Mart Free Offers Page Some freebie hunters have expressed confusion with the Wal-Mart free offer page. That is, some consumers have complained that the page is often difficult to get to, or that it will not load property. To make sure that you don't have trouble with this important resource, you will want to make certain that you are accessing the page with an updated browser over a secure high speed Internet connection. Although you will probably be able to access the free offers webpage with an older web browser over a slower Internet connection, you will probably be more likely to run into snags. The easiest way to get to the page is to bookmark it directly. Otherwise, you will probably have to take several moments to search for it if you only return to the website periodically. The Wal-Mart front page is crowded with text, images and promotions, which can make it difficult to get to the free offers page. Remember to refresh the bookmarked free offer page every time that you return to it, just to make sure that you are looking at the freshest offers. Are There Any Risks Associated with Getting Freebies from Wal-Mart? If you are concerned about your privacy, you may wonder whether there are any known risks associated with requesting information directly from the Wal-Mart free offers page. Read the company's privacy policy carefully if this is a major concern. The company states that they will not share or sell your personal information. However, be aware that the company may send you their own marketing and promotional materials. You may also receive email mailings.