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Examine the Interior of Publishing Companies (publishing companies) The publishing company can be seen as the backbone of the writing world. Written words seemingly would not have been able to be seen without publishing companies. The publishing company provides a great service to society by publishing and displaying the work of authors. The existence of publishers is obvious, but the interior of the publishing world and its companies is unknown by many people. Publishing is known as an apprenticeship industry, which means that most of the knowledge needed by a publishing professional will be learned with hands-on experience on the job. Generally, information that is learned in one department of a company is useful throughout the publishing house, which gives professionals the opportunity to move between departments. There are many levels to a publishing company and they all have different functions. The administrative level is the first level of any company, and has many responsibilities in the functioning publishing companies. The administrative department is responsible for managing daily operations for publishing executives and management. This responsibility involves interaction with all of the employees from all of the departments, as well as interaction with authors and agents. The administrative employees are required to manage the calendar, maintain organized files, screen/prioritize mail, draft correspondence, make travel arrangements and prepare itineraries, process expense reports, take minutes at meetings and prepare reports. A position as an administrative employee allows a person to have a high-level of understanding of a publishing company, while being visible to executives. Advertising is another division of publishing companies. Most publishing companies have in-house advertising agencies that purchase media space and create and design advertisements. In a publishing company, the advertising department works closely with the marketing directors, editors, and publishers of titles to create an advertising plan that will promote sales of an individual book. Every advertising plan requires research and negotiation to provide the best venues and the most cost-effective methods of advertisement. These employees also work closely with graphic designers, commercial sales representatives, printing presses, and internal staff to facilitate the run of advertisements. The editorial department of a publishing house is one of the most important departments. This department acquires, negotiates, develops, and edits book projects for publication. The daily activities of editorial employees include preparing acquisitions for transmittal to the production department, developing and maintaining relationships with authors, booksellers, and agents, performing general administrative duties, participating in editorial, design and marketing meetings, and reading and evaluating submissions by writing reader’s reports. The editorial department must work closely with all departments. Another division of publishing companies is the marketing department. The marketing department has the responsibility of creating, preparing, and establishing marketing strategies and policies for each title by coordinating the efforts of the publicity, promotion, advertising, online, and sales departments. The marketing department is responsible for preparing all sales presentation materials, audio recordings, fact sheet collation, and promotions, creating and producing additional account-specific presentation materials, researching and establishing relations with new markets, and planning and maintaining sales and marketing schedules. The publisher’s office is also an important department for many publishing companies. The publishers oversee the life cycle of a title from acquisition to production, and onto the sales force. Publishers are responsible for making executive decisions for all titles within assigned imprints while staying within any cost restraints. This department is also responsible for sponsoring book projects, strategies, and initiatives for the publishing company. The subsidiary rights and permissions department is also one of the most important divisions of a publishing company. This department finds additional sources of profit for a given title, including serials, book clubs, and paperback, audio and e-book rights. The daily activities for the subsidiary department include writing submission letters, sending manuscripts, proposals, and books to foreign publishers and agents, coordinating co-productions with other publishers, working with book clubs and sales for special editions, and maintaining relationships with other publishing companies. Publishing companies have many divisions, including, sales, purchasing, publicity, promotion, production, managing editorial, legal contracts Internet development, information technology, human resources, finance, art and design, and audio.

Web Hosting - All About Domain Names "What's in a name?" Shakespeare asks in Romeo and Juliet. In the case of your web site the answer is: quite a lot. A domain name is the English (or other) language designator for your site. Because of the way the Internet functions, that name is associated with an IP address, a numeric identifier that computers and network components use to connect a browser to a web site. It's not mandatory that a site has a name. But directing visitors by IP address can quickly generate difficulties. Having an IP address IS mandatory, since it's ultimately the way a web site is located by other computers and network software. In the early days of the Internet the name was chosen carefully in order to help a person remember the URL. That made it easier to type, too. With hotspots on a page, great search engines, social networking and other contemporary tools, that's not as important now. But from a marketing perspective, it still helps to have a good name. It's still beneficial to have a site called 'CheapTVs.com' if what you sell are inexpensive TV sets. Calling your site, 'InexpensiveElectronicVisualDisplayDevices.com' may describe your business in some way, but it's a little harder to refer a new person to your site. Which name you choose can, therefore, affect how much traffic your site gets, how soon. Sooner or later, if you have information and/or products/services that people want, word will get around. But having a good name can certainly help. Love them or hate them, the Google company chose well. Of course, the fact is that there are millions of web sites around the world. That means, you don't necessarily get the name of your first choice. ICANN (Internet Corporation for Assigned Names and Numbers) is the internationally recognized authority for managing IP addresses across the worldwide Internet, along with the top-level domain name-parts (.com, .net, .org, .edu, and so forth). But registering a name is done by simply contacting any of a hundred organizations that work as intermediaries to establish and track the names. GoDaddy, Register.com, Network Solutions and a great many others provide the service for anywhere from free to a few dollars per month or year. You contact them by navigating to their web site. Then, using a feature they all provide, you can select a possible name. They use something called whois and other software to determine if the name is already claimed. Or, you can check yourself at www.whois.com. Registration is for a limited time, but typically renewable in perpetuity provided you pay the (usually annual) fee. You may have to go through several choices to find a domain name that isn't already in use. With so many millions of sites, the odds of you getting your first choice is slim, unless you have a highly unusual imagination. But, it's also true that domains tend to die or expire. As they do, the name becomes available for use by someone new. A method for getting on a 'waiting list' is available. You register the name you want and if and when the name becomes available, you are offered the chance to claim it. Naturally, there's competition even on the waiting list for 'good' names. There are many different ways of establishing priority that vary by company. At any given time there are thousands of so-called auctions going on to bid on names. Give some thought to your new domain name and research its availability, but don't stress over it. The name isn't everything. After all, if Google had built a search engine that delivered usable results only 10% of the time, their name would be mud.

Promotions and Freebie Help from Kraft Foods Are you a Kraft junkie? Do you live for the rich, creamy luscious taste of classic Kraft Macaroni and Cheese? If you are a fan of Kraft Foods, did you know that you could get your hands on Kraft freebies? If you are interested in getting free samples, coupons and other promotions from Kraft foods, here is some information on how you can find promotions and freebies from Kraft Foods. Why Kraft Foods is a Good Company to Get to Know Better Kraft Foods is an excellent place to get your start as a freebie hunter. That is because Kraft Foods is known to put a lot of effort to keeping their brand names in the public eye. Kraft Foods also has many devotees that really follow the brand, and the company makes an effort to connect and stay connected to its consumers. If you are a Kraft Foods fan, you will find that they are a very accessible company when it comes to finding free offers and receiving free services and food product samples. Here are some tips on how you can find Kraft Food promotions and freebies. How You Too Can Get Kraft Food Promotional Freebies If you are interested in accessing free Kraft Foods freebies, here are some ways that you can get your hands on some free Kraft goodies. First, get to know the official Kraft Foods website. The official Kraft Foods website keeps its own promotions page. The promotions page is where you can find the details on the latest free offers, sweepstakes contests, promotions and offers. If you live in Canada, make sure that you consult the Canadian version of the Kraft Foods promotions webpage. For those of you in the United States military, check out the special Kraft Foods Military website for the latest special offers. This promotional Kraft Foods webpage is the best place to find all the latest deals and steals, and of course, freebies. How to Find Other Kraft Foods Promotions Although the Kraft Foods promotions page should be your first stop in finding freebies, not all the promotions available will always be listed on this page. Did you know that you could find many more Kraft Foods promotions simply by subscribing to their popular Food and Family Magazine? It is true. The good news is that the Kraft Works Food and Family Magazine is a totally free publication. This publication is published and distributed quarterly. It is filled with recipes and great coupons, and sometimes, free offers. You can sign up for the Food and Family Magazine directly on the Kraft Foods webpage. Did you know that Kraft Foods is now also publishing a new free online publication, titled Meal and Fitness Plan? This is a free and totally customizable lifestyle publication that can help you lead your best life by eating the best foods for you. How to Find the Availability of the Kraft Foods Offers Sometimes it can be difficult to find the availability of Kraft Food offers. This is mostly due to the fact that the Kraft Foods Corporations maintains many different sites, including a US site, a US Military site and a Canadian site. Make sure that you are checking the right site for you, and that you check the site frequently and periodically in order to get the best deals. The offers and promotions may last from a few days to several months, so make sure that you search the page often. Are There Any Risks to Getting Kraft Foods Freebies? Be aware that when you request free Kraft Foods freebies, you will be placed on mailing lists. You may also receive email offers, so be prepared for an inflow of messages to your inbox.