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From the Publisher’s Desk: How Book Publishing looks from the Other Side (book publishing) Many writers aspire to writing books. Writing a book is a long, involved, difficult process. Book publishing is harder. A writer may submit his book time and time again only to be turned down again and again. He may eventually be successful. Wouldn’t it have been easier to have just gotten published the first time? Is that possible? You can improve your chances if you understand a little bit more about what happens at the publisher’s desk. Book publishers are busy people with several projects crossing their desks every day. They must make fast decisions about what will sell. They must also delegate their time efficiently in order to keep the business running. Only occasionally do publishers actually seek out work. Maybe understanding the work day of a publisher will help you to get a book published. Persistence Has a New Meaning You all know that writers must be persistent. Regardless of how many times you get shot down and your ideas are thrown in the trash, you have to keep going back for more discouragement. The idea is that eventually you’ll make it in the door. If you can get all the way through, you will finally get to the place where more of your work is accepted than declined. When working with the book publishing world, the rule is the same. If you have a book that you know will sell, you can’t give up on getting it onto the publisher’s desk again and again. You probably won’t be sending the entire book, but excerpts from it. As you continually send your manuscript again and again to publisher after publisher, you should try to market it in different ways. Publishers are looking for a particular kind of writing and will dismiss anything that doesn’t look like what they are looking for. Variation in your marketing techniques may turn a rejected book into an accepted book. The Right Stuff Book publishing is a strange area of business. The people’s tastes are somewhat fickle and a book publisher has to keep up with what kinds of books will sell. It seems that technically written mysteries will always have a place on the bookshelves, but it is unclear how many authors readers are willing to get to know. That market may be tied up until Crichton and Grisham are finished. That is just one example from one genre of books though. Publishers have to keep track of what is selling in all areas of literature. The best way for you to get your work noticed is to make it look like the other writing that is selling. Be careful not to imitate style or voice of another author. Write with your own unique words while imitating the use of popular public opinion. Another way to improve your chances of getting your work onto the right publisher’s desk is to find out who’s publishing what. Are You Barking Up the Right Tree? Some publishers specialize in a certain kind of writing. If you are writing a novel, it won’t do you any good to send it to the people who publish technical manuals. How do you find out who is the most likely candidate to publish your work? There are reference manuals at your library that will tell you the kinds of book publishing that is happening. It will contain valuable information leading you to children’s book publishers, novel publishers and textbook publishers. If the handbook at your library is not quite up to date, your next option is to check out the new release and best seller rack at the book store. Buy a few books and read them. You’ll have a much better feel for the market if you are a consumer. Book publishing is a difficult field to break into. It can be helpful to approach the issue from the direction of the publisher. Before you send out your manuscript again, there are things you can do to improve your chances. Change your marketing style so that you just may grab some better attention. Make sure that you are a book consumer yourself. You’ll get a better feel for what’s selling and therefore what a publisher will buy. You’ll also find out who is publishing which types of books. Finally, by buying the product you are trying to sell, you will improve the book economy all together. Publishers need to see people buying books before they can commit to publishing more.

What Career Coaching Can Do to Help Land a Better Job A career coach is something many people have heard of but few actually understand what they do. Career coaching has become more popular in recent years, and they are actually used by many people who already are employed to help them stay on the right track in their career. If you are looking for a job, however, and especially if your job search is proving difficult and painful, a career coach might be just what you need to get your search on track. Career coaches get a lot of flack by trade. Some people laugh them off as the latest in the line of self help gurus that people spend a lot of money to see, often with mixed results. To some people, career coaches are up there with psychoanalysts and personal trainers – accessories of the rich but not very relevant to your every day kind of person. This assessment of career coaches might not be entirely fair, however. Career coaches can, and have, helped tons of people get on the right track in their job searches and have helped even more people not only find a job, but find a career that they love. So, just what can a career coach do for you? If you are job hunting within a certain industry, a career coach can help you narrow down your choices while simultaneously making sure you are putting your best foot forward when you go out there on the hunt. Sometimes, especially if you have been in a field for a long time, the skills you are highlighting on your resume are stale or the language you use to talk about your work history is outdated. In addition, a career coach can help you make sure that when you go into a job interview you can present yourself as on top of the latest developments in the field and as a person who could jump right into the job without needing a lot of training or guidance. The same goes for someone who is trying to get a job in a new field. A career coach will give you pointers about that field and the companies in the field as well as giving you general advice about the typical culture of that business – what kind of lingo is used, where the industry is centered, who the big players are, and even how to dress for your interview so that you look the part. Career coaches can also make sure your resume is in order and showing off your skills in the best light possible. This help a career coach provides when you know what kind of job you are looking for is all well and good, but they can do even more when you know you need a job, but you just don’t know what you want to do. If you have been frustrated in your career goals in the past, a career coach will work with you to decide exactly what kind of job you really want to have. They can help you figure out which industries are best suited to your interests, your skills and your personality. If you want to start your own business, they can walk you through the process from start to finish. A good career coach could be the key to finding the career of your dreams instead of just one more job. Last but not least, a career coach can let you know what you are doing wrong in your career. Do you have a problem with your interpersonal working relationships, or are you bad at delegating so you always end up doing all of the work? A career coach will work with your to set these problems right. When you need a better job, a career coach can clear the path for job improvement.

Highlights for Free Stuff for Educators Everybody knows that teachers work hard for little monetary compensation. Fortunately, there are many fine resources available that allow educators access to free stuff. Who deserves free stuff more than our teachers? If you are a teacher searching for the best of what the web's freebies, here are some places that offer freebies just for educators. Teaching Education Aid Available for Free There are many websites on the World Wide Web that offer totally free educational and teaching aids. If you teach younger students, you can find great coloring pages. You can also find several teaching aids, including alphabetical pages. Why spend money on expensive preprinted alphabets? You can gain easy access to your own free alphabet pages. Print them out, color them and seal them to make them last. This is an easy way to put together very elemental packets and gain access to fun activity pages. There are many fine teacher resources available for free on the World Wide Web. Here are even more resources for finding great and free resources for educators of all stripes. Getting Access to Free DVDS for Educators Did you know that you could get access to free educational DVDs? Izzit.org offers you a free DVD on your birthday (or another day of your choosing). This offer is limited to teachers of grades 6-12. This website also offers educators discounts on educational DVDs as well as coupons for free ice cream. Gaining Free Nutrition Educational Materials If you are an educator seeking out free nutritional materials, you are in luck. The Dole Corporation is currently offering free educational materials to teachers. Their 5 a Day program offers free downloadable teaching materials. You can also request professional teaching materials by using mail and fax. Simply request your free nutritional materials on your school's official letterhead. Free Computer Tools for Educators If you need access to free teacher tools, Microsoft Office has got you covered. Microsoft is currently offering free learning essentials that can help you create handouts, compose tests, and make presentations and other educational content. You will need a registered copy of Microsoft Office 2002 or 2003 that runs on Windows XP and Windows 2000. Need Teaching Aids for Your Classroom? If you are looking for free teaching visual aids, there are many nonprofits that can provide you with such aids. The Human Genome Project offers educators free posters. Although this promotion is directed specifically to educators, anyone can take advantage of this great offer. The National Institute of Drug Abuse also offers free visual teaching aids. These are great to hang in the classroom. You can order multiple copies directly form the National Institute on Drug Abuse. The USEPA is another organization that offers educators a variety of free posters, as well as other teaching materials, including activity books, CD-ROMs, lesson plans and more. Keep Your Classroom Safe With Free Cleaning Aids Keeping the classroom clean is one of the biggest challenges of any educator. The Clorox Company is trying to make it easier on teachers by offering them a free "Clean Up the Classroom" multimedia kit aimed specifically at classroom educators. The free kit comes loaded with a poster, a cleaning guide and DVD. You will also get a free canister of handy Clorox Disinfecting Wipes. Get Free Magazine Subscription Offers Educators have access to many free magazine subscription offers. Yes Magazine is offering educators a free one-year subscription. This is a magazine published by the Positive Futures Network. This is non-profit organization that helps promote social change to a more compassionate and sustainable world. Take advantage by contacting the magazine for your free educator subscription.