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Web Hosting - All About Domain Names "What's in a name?" Shakespeare asks in Romeo and Juliet. In the case of your web site the answer is: quite a lot. A domain name is the English (or other) language designator for your site. Because of the way the Internet functions, that name is associated with an IP address, a numeric identifier that computers and network components use to connect a browser to a web site. It's not mandatory that a site has a name. But directing visitors by IP address can quickly generate difficulties. Having an IP address IS mandatory, since it's ultimately the way a web site is located by other computers and network software. In the early days of the Internet the name was chosen carefully in order to help a person remember the URL. That made it easier to type, too. With hotspots on a page, great search engines, social networking and other contemporary tools, that's not as important now. But from a marketing perspective, it still helps to have a good name. It's still beneficial to have a site called 'CheapTVs.com' if what you sell are inexpensive TV sets. Calling your site, 'InexpensiveElectronicVisualDisplayDevices.com' may describe your business in some way, but it's a little harder to refer a new person to your site. Which name you choose can, therefore, affect how much traffic your site gets, how soon. Sooner or later, if you have information and/or products/services that people want, word will get around. But having a good name can certainly help. Love them or hate them, the Google company chose well. Of course, the fact is that there are millions of web sites around the world. That means, you don't necessarily get the name of your first choice. ICANN (Internet Corporation for Assigned Names and Numbers) is the internationally recognized authority for managing IP addresses across the worldwide Internet, along with the top-level domain name-parts (.com, .net, .org, .edu, and so forth). But registering a name is done by simply contacting any of a hundred organizations that work as intermediaries to establish and track the names. GoDaddy, Register.com, Network Solutions and a great many others provide the service for anywhere from free to a few dollars per month or year. You contact them by navigating to their web site. Then, using a feature they all provide, you can select a possible name. They use something called whois and other software to determine if the name is already claimed. Or, you can check yourself at www.whois.com. Registration is for a limited time, but typically renewable in perpetuity provided you pay the (usually annual) fee. You may have to go through several choices to find a domain name that isn't already in use. With so many millions of sites, the odds of you getting your first choice is slim, unless you have a highly unusual imagination. But, it's also true that domains tend to die or expire. As they do, the name becomes available for use by someone new. A method for getting on a 'waiting list' is available. You register the name you want and if and when the name becomes available, you are offered the chance to claim it. Naturally, there's competition even on the waiting list for 'good' names. There are many different ways of establishing priority that vary by company. At any given time there are thousands of so-called auctions going on to bid on names. Give some thought to your new domain name and research its availability, but don't stress over it. The name isn't everything. After all, if Google had built a search engine that delivered usable results only 10% of the time, their name would be mud.

How to Be a Better Employee when You Work for Yourself Whether you are just starting or you have had your own business for many years, there are many reasons why you would be a better employee when you work for yourself. The biggest reason of all is probably that you work to make your own living. You do not just get a salary. If you as the boss and owner of the business do not produce the work and effort needed, you most likely will not make any money. If your business is not only providing for you, but also for you family, it is even more important that you make profit of your company. No profit and income from your joint venture means no food on your family’s table and that is a serious problem. For this monetary reason, many self-employed workers work harder, longer and put more effort in than other employees. Another reason lies within proving that your business can be successful. You want to be top-notch in what you are doing. Whether it is manufacturing products or offering services, if it is your own business, you are taking pride in what you do and you want to prove to customers and others that you are their first choice. Then you need to deliver quality. Often times as an owner of a business, you make sure that everything is one hundred percent and that is more than you would most likely give for somebody else’s business. If you work for a company as one of their employees, you might wonder why you should work long hours each and everyday, without the benefits. However, when it is your own business, money flows right into your pockets and every profit you gain from working harder can be yours immediately. Also, if you belong to the group of people that like to decide when they start work, when they finish and what they do, then being your own boss is probably one of the best choices for you. It is easier to work better and give more energy in what you do when you can decide what exactly you want to work on. Of course, some things always have to be done, but you can more or less decide whether you want to do it now or at ten o’clock at night. Did you also know that most of people would work better when they are having people that are under them? You are trying to set an example in work ethics, hours worked and projects completed and therefore, you will put extra effort in what you do when you are working for yourself. Your employees take you as an example for how they should do their work and if you just hang around and do nothing, why would your employees be motivated to do something? But if they get feedback and motivation from you and can see that you put just as much effort or even more into the company, they are more likely willing to follow in the footprints that you have left for them. Keep in mind, that when working for yourself, you are your own resource and motivator. Therefore it is important that you keep better work ethics than when you work for somebody else to not risk what you started. A hard working company owner most often gets rewarded with a growing business and happy customers that will come back year after year. Customers do like to be appreciated and a hard working business owner that will get on their case immediately is one way of appreciation to them.

Reinventing Yourself Can Make a Difference in Landing a Better Job Are you stuck in a dead end job that isn’t getting you any closer to your goals? Did you wake up one morning to find yourself knee deep in a career you never wanted and one that is not making you happy? Many people feel this way – it can be easy to “fall into” a career that you think is temporary and then get so caught up in the day to day aspects of the job that never quite get out of it. If you find yourself in this kind of rut, the good news is that it is never too late to make a fresh start. No matter what your age is or what stage in your career you are at, you can always reinvent yourself to get closer to that perfect job. All you have to do is work up the courage to make the jump. The first step in giving yourself a career makeover is identifying exactly what you want to do. While it may be true that there is always time to reinvent yourself and start over, if you have to go through the process too many times, you are only wasting valuable time that could have been spent doing what you love. Don’t fall into yet another career that isn’t all that is it cracked up to be. Think about the things that you wanted to do when you first entered the working world. What was your dream job then? What career field was your passion? Is it still what you want to be doing today? Discover your dream, and then start building your goals around it. Once you know what you want to do, the time comes to start researching it. How do most people get started in the field? Will you need to start your own business, or are there companies out there already doing what you want to do? What kinds of entry level positions are available? Will you be able to do this in your town, or would moving to another city mean more opportunities for you? Before you make the leap, research your job options carefully. You may need to plan financially for the step you are about to take, so do your homework up front. Talking to other people in the field you want to enter is a great way to get actionable advice from people who have been there. When you know what kind of experience you will need to get started in the field of your dreams, think about the experience you have had in the past, and what you have done that matches up. This can mean either work related experience or things you have done as a hobby or class you have taken in school. Be creative here – you may have experience you don’t even realize you have. For instance, if you want to open a bakery, and you are always in charge of the bake sale at your child’s school, this counts as experience. Comb through your history and pick out all of the things you have done that will give you a leg up in your new career. Last but not least, you have start creating a new image to present to the working world. Start over with a brand new resume, this time highlighting the experience you have this is relevant to your new career goals. Work on a great cover letter that explains your passion and why you want to switch fields. If you are starting your own business, work on building a website and creating a brand you can be proud of. The sooner you start living your new career, the sooner your dream job will fall into place.