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Yes, Freebies are Real!
If you tell someone that something is free, they immediately start looking for the catch. After all, the words of wisdom “there is no such thing as a free lunch” have usually been proven true for people time and again throughout life, and so a healthy cynicism towards free stuff usually springs up with good reason. If you are one of these skeptical types, however, you may be missing out on some really great stuff. The truth is that you CAN get free things that are really and truly free, and yes, actually worth having. You just have to know where to look.
OK, here is where the caveat comes in. The definition of “free” often depends on the definition of “cost.” As any economist can tell you, cost really doesn’t only come down to how much money you have to hand over to get something. There are additional costs, like inconvenience and time spent doing something. And true, some freebies have these “non monetary” kinds of costs associated with them. You have to balance all of the costs with the value of the free stuff you are getting and decide if it is worth it to you. The two biggest costs associated with freebies? Time and convenience are at the top of the list.
Time is a big factor in many free offers. Companies want a bit of your time in exchange for their free products. Indeed, some companies literally want hours of your time. Have you ever taken advantage of one of those “free weekend vacation” offers in which you received free accommodation in a beach house or condo for a weekend in exchange for suffering through a long presentation and intense sales pitch? For some people, they can handle the presentation and have no qualms about refusing to buy anything and the free vacation more than makes up for it. Other people would rather pay any price to avoid having to listen to one of these spiels. So, while these weekends are freebies, for some people, they cost too much.
More often, a company wants your time in a less obvious way – they want you to spend time filling out forms. These forms may simply be your name, address and email address, or they may be very lengthy, quizzing you about buying habits and the like. The reason the companies want you to do these forms is often for market research, and they are more than happy to give you a freebie in exchange for this. Many people find the time spent filling out these forms will worth it to get a great free product.
Convenience is the other cost involved with many freebies. Time and convenience go hand in hand in some cases – after all, it may not be especially convenient to fill out form after form simply because it is time consuming, but convenience takes another hit from freebies in the form of spam email. Often, signing up for a freebie can land you on a spam email list, and for some people, getting tons of spam is so inconvenient that they would rather pay full price.
The truth about all of these costs of freebies is that the freebie is in the eye of the beholder. You have to decide what you are willing to put up with in order to get a free product. Once you know the limits to your freebie costs, than you can cash in on some really great products that don’t cost you a dime. When you spend five minutes filling out a form and get rewarded with a free DVD player that you have been wanting, you will realize that there are free things out there to be had.
How to Avoid Spam and Junk Email and Still Enjoy Freebies Free stuff is great, but when you are facing an inbox that is literally choking on spam, than you may find yourself wondering just how free your freebies really are. Spam and junk email are the unwanted consequences of cashing in on great free deals online, and it is enough to keep some people away from freebie offers entirely. Here’s the good news, however – you might not able to stop the spammers in their tracks completely, but there are a lot of things you can do to keep the annoyance caused by junk email to a minimum. Get on the defensive and reclaim the control you have over your inbox. Rule number one for cashing in on freebies is to set up a separate email account that you use only for your free stuff hunting. There are tons of web based email programs that you can join for free, and you can use these new email accounts as your point of contact for the companies from who you get freebie offers. After all, giving your email address to a company is simply part of getting freebies – that is why the company is giving away freebies in the first place. They want to collect your email address so they can email you about their products and hopefully convince you to shell out some cash for them in the future. By protecting your main email address, you can easily control the amount of spam you have to wade through when you just want to read your personal or business emails. You know that a company wants your email address in a exchange for a freebie, and you know why they want it, but what you might not know is that not all companies are created equal when it comes to it how the treat your email address. To know this, you have to check out a company’s privacy policy. Some companies will allow you to opt out of all future emails, including the ones from them, meaning in theory that your email address should never end up on any junk email solicitation list after your get your freebie. Other companies don’t let you opt out of their emails, but they let you choose whether or not they can give your address to partner companies who have products to offer that you “might be interested in.” With these companies, at least you can keep the amount of solicitations to a minimum. Still other companies follow a “no holds barred” kind of plan, in which they are allowed to share your email address with anyone they choose. These last kinds of companies are the kinds that end up loading you up with the spam, because they often sell the lists of email addresses they collect to companies that send out spam messages. Proceed with caution when a company has a policy like this one. If you can’t find a privacy policy at all on the website from which you are getting your freebie, then it might be best to move on to a different free offer. Another spam reducing trick that a lot of people miss out on is ignoring spam completely. Don’t open your spam messages, and whatever you do, don’t ask to be removed from a mailing list. That might seem like the logical way to stop the spam, but all you do when you do that is confirm to the spammers that their email is going to a real, live person. Last but not least, if even your dedicated freebie email address is gasping under the pressure of the spam, abandon it and start a new one. If you collect freebies on a regular basis, the word will eventually get out and the junk emailers will find you. Start a new address and get a clean slate. Examine the Interior of Publishing Companies (publishing companies) The publishing company can be seen as the backbone of the writing world. Written words seemingly would not have been able to be seen without publishing companies. The publishing company provides a great service to society by publishing and displaying the work of authors. The existence of publishers is obvious, but the interior of the publishing world and its companies is unknown by many people. Publishing is known as an apprenticeship industry, which means that most of the knowledge needed by a publishing professional will be learned with hands-on experience on the job. Generally, information that is learned in one department of a company is useful throughout the publishing house, which gives professionals the opportunity to move between departments. There are many levels to a publishing company and they all have different functions. The administrative level is the first level of any company, and has many responsibilities in the functioning publishing companies. The administrative department is responsible for managing daily operations for publishing executives and management. This responsibility involves interaction with all of the employees from all of the departments, as well as interaction with authors and agents. The administrative employees are required to manage the calendar, maintain organized files, screen/prioritize mail, draft correspondence, make travel arrangements and prepare itineraries, process expense reports, take minutes at meetings and prepare reports. A position as an administrative employee allows a person to have a high-level of understanding of a publishing company, while being visible to executives. Advertising is another division of publishing companies. Most publishing companies have in-house advertising agencies that purchase media space and create and design advertisements. In a publishing company, the advertising department works closely with the marketing directors, editors, and publishers of titles to create an advertising plan that will promote sales of an individual book. Every advertising plan requires research and negotiation to provide the best venues and the most cost-effective methods of advertisement. These employees also work closely with graphic designers, commercial sales representatives, printing presses, and internal staff to facilitate the run of advertisements. The editorial department of a publishing house is one of the most important departments. This department acquires, negotiates, develops, and edits book projects for publication. The daily activities of editorial employees include preparing acquisitions for transmittal to the production department, developing and maintaining relationships with authors, booksellers, and agents, performing general administrative duties, participating in editorial, design and marketing meetings, and reading and evaluating submissions by writing reader’s reports. The editorial department must work closely with all departments. Another division of publishing companies is the marketing department. The marketing department has the responsibility of creating, preparing, and establishing marketing strategies and policies for each title by coordinating the efforts of the publicity, promotion, advertising, online, and sales departments. The marketing department is responsible for preparing all sales presentation materials, audio recordings, fact sheet collation, and promotions, creating and producing additional account-specific presentation materials, researching and establishing relations with new markets, and planning and maintaining sales and marketing schedules. The publisher’s office is also an important department for many publishing companies. The publishers oversee the life cycle of a title from acquisition to production, and onto the sales force. Publishers are responsible for making executive decisions for all titles within assigned imprints while staying within any cost restraints. This department is also responsible for sponsoring book projects, strategies, and initiatives for the publishing company. The subsidiary rights and permissions department is also one of the most important divisions of a publishing company. This department finds additional sources of profit for a given title, including serials, book clubs, and paperback, audio and e-book rights. The daily activities for the subsidiary department include writing submission letters, sending manuscripts, proposals, and books to foreign publishers and agents, coordinating co-productions with other publishers, working with book clubs and sales for special editions, and maintaining relationships with other publishing companies. Publishing companies have many divisions, including, sales, purchasing, publicity, promotion, production, managing editorial, legal contracts Internet development, information technology, human resources, finance, art and design, and audio. |