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Being Effective in Your Persuasive Writing (persuasive writing) The goal of persuasive writing is to have the ability to influence or change a persons mind with your words. You encounter these in your normal everyday life. Whether it is a politician trying to convince you to vote for them, a commercial for a company that wants you to buy there product, or from your children trying to explain the reason why they should be allowed to go to that concert, persuasion is all around. You may even use the power of persuasion on yourself, like deciding why or why not you should eat that last piece of pizza or if you really need to buy another white shirt even though it is a really good deal. Everyday you have to decide on whether one choice is better than another and why. To succeed in your persuasive writing venture you need to follow a few simple rules. You must have focus. Decide on what position you are trying to persuade. Are you for or against the topic your writing about? Choose a side and stick with it. Arguing both sides of the fence will be detrimental to your persuasion. There are three techniques that you will need to use to have convincing persuasive writing. Now you need to provide facts and evidence to support your writing. Statistics and examples are used to provide the reason people should choose you position and believe your writings. You can also include facts and evidence that demonstrate why the opposition is wrong. This should be eased into. Remember you are trying to persuade and convince them on why you position is better not offend or alienate them. This is called the logos technique of persuasion writing. Another persuasive writing technique is ethos. This is where you have to prove yourself to be a creditable person. To be able to make your readers believe that they should have confidence in what you are telling them. The best way to prove your credibility is to provide true and undisputable facts, be articulate, and explain why you are capable of proving this information to them. Pathos is the third technique you will use in your writing. This will appeal to the emotions of the readers. This can be the most important technique but also the most critical. It must be used with caution or you can just as easily turn the readers against you as you could bring them with you. Appealing to your readers emotions can be tricky. This must be done subtly To work this effectively you must have the ability to make the reader feel your emotions, the joy, the pain, the hurt whatever the case maybe. You need to pin point your target audience and write to appeal to them. What sounds interesting and persuasive to a teenager most likely will not work with a middle age woman. Whether you are targeting men or women will make a difference in you writings. Identify with your target audience. An example of this would be “only the cool kids will be wearing product XYZ” or “we know as a respectable home owner you will want to…..” By identifying with the intended audience it pulls them into what you are writing and how or why it pertains to them. Persuasive writings can be a challenge. You have to objective and opened minded to other positions of the topic at hand even though sometimes you don’t want too. Remembering you goal is just to persuade them why yours is better. This does not necessarily mean that the opposition is bad or wrong, just that yours is a superior choice.

Some Info on Those “Get Paid To” Sites Where You Can Get Free Stuff Anyone who has spent even five minutes online is aware that there are many websites that offer free stuff, and many people cash in on hundreds of dollars of free stuff every single month. But what about taking that one step further? What if you could not only get some free stuff, but also actually get paid to get free things? It sounds impossible but actually you can make a profit on getting free things online. The catch is that you have to devote a little bit of time and effort to finding these deals and completing them, but many people find that getting paid to get free things is well worth a little time investment. One of the top places to cash in for free stuff is so called “get paid to” websites. These “get paid to” websites usually act as clearinghouses for all kinds of internet offers that give users the chance to make some quick cash by completing some tasks. Most of the time, the tasks you have to complete on these “get paid to” websites involve filling out some kind of survey or submitting your contact information to a company. When you visit one of these websites, you can often click through offer after offer and complete them in your own time, racking up the cash along the way. But sure, filling out surveys is a way to get paid for doing something very easy, but what about getting paid to get free stuff? These offers also appear on these websites. Most often, you will get a free meal at a local restaurant and then get paid for submitting a report about your experience there. This kind of “mystery shopper” deal is also in place at many big chain stores, where you may be given a gift card for a small amount to go into the store, buy something and report back about your experience. Companies use these services to test their customer service in stores and figure out what they could be doing better. So, not only will you get a free meal or a free item at a store, you’ll get paid for telling the company if you were treated well by the staff – not a bad gig if you can get it! The way to get one of the deals is to keep a close eye on the “get paid to” websites. There are many of these websites out there, so the best way to figure out which ones are worth your time is to look for ones that have deals on offer from big name companies that you know. Most of the times, a major company will work with one website exclusively, so you getting in with the website that has the biggest number of big name companies mean you will have access to the most valuable “get paid to” deals on offer. Is there a catch to all of this free stuff? Well, there can be, but you can mitigate the hassle to some extent. The biggest problem with free stuff online is that you have to hand over your email address to a company who is sure to both solicit you in the future and sell your email address to other companies who will also start soliciting you by email. Cut the hassle by setting up a separate email address just for these purposes, so that your primary email address does not struggle under the weight of the spam. Also, never give out your phone number – you can use a phony one with a 555 exchange or set up an online number that you use only for freebies. Managed properly, you can really get paid to get free stuff with a minimum amount of hassle.

Important Steps to Follow in Creating a Professional Digital Identity for your Job Search Having a professional digital identify is essential in finding new business or employment. Everyone can benefit from having a polished professional digital identity. It is key to advancing in any career. Of course, how you present yourself digitally depending on what type of career advancement you are going for. If you are starting a new business you will need to have a stellar website. A professional should consulted so that you have the best website possible. If you are interested in securing a new job, you can probably build your own website or just post your resume and portfolio. Trying to land an interview is much easier than striking out on your own so it takes a little less effort. However, no matter what your career aspirations are a professional digital identity is important. If your professional digital identity is lacking in credibility spend some time and effort improving it. A healthy professional digital identity will help you get the job you desire. Instead of spending money on business cards, invest in presenting yourself well on the web. People can always get in touch with you on the web. Business cards get lost in the shuffle of day-to-day paper accumulation that most people acquire. Locate all of the social networking sites you can. You can never be too well represented on the web. Of course, people like to shake hands and meet you in person. When circumstances permit, set up lunches or coffee dates to discuss projects or networking opportunities. For entrepreneurs, it is wise to stay well acquainted. The type of business you are in will influence what you have in your portfolio. If you are striving to build an online presence for your own personal business, have plenty of samples on your site. If you business is not one where you have samples to show, have coupons or special offers posted. Create a strong professional digital identity and you will attract more sales. Whether you are networking or building up business for yourself, you need to have a professional digital identity that people can respect. Provide a number of ways for people to get in touch with you and keep your information updated. Do pro bono if necessary. Do some things for free to gain exposure. First impressions have a big influence on what people think about you. In the past people were limited to physical or phone impressions. These days the way that employees first get to know most candidates is through their digital identity. A bad web site or a sloppy portfolio online can ruin your chances of getting a job. Make sure that your professional digital identity is well developed. One of the major mistakes people make when it comes to digital identity is registering for networking and social sites and posting less than favorable pictures and comments. Some employers check MySpace and Facebook to try to get a clear picture of the candidate they are interviewing or deciding whether or not to work with. If your Myspace page is full of pictures of you in your scantly clad bathing suit their decision to hire you or not becomes very easy. Do not use your real name to register for these types of sites. Or if you do, use the site in a professional manner. Set up your Myspace page in an attractive and professional way. Friends will be able to reach you but employers will also view you in a professional manner. A great way to present yourself well digitally is to have your own website. Upload your resume and include information about your work history. Employers will be able to review your work history more extensively making them more inclined to contact you.