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Making Effective Web Publishing Content (web publishing content) Web publishing content is important for a successful website. The content of a web site can often make or break that site, and it is important to make the site as attractive as possible, without over doing it. The content of a web site must be updated on a regular basis to keep web surfers coming back. Updated web content not only keep surfers coming back, but is also indexed more frequently by search engines. Fresh material is one of the key aspects of successful web publishing content and may generate fresh faces to a web site. One way to update the content of a web site is to update the existing web pages. Providing new content could include updating the conditions of a service, adding a new product or service, or creating a turnkey solution that will save the customer’s money or time. The web content should reflect the most recent information about a business. It is simple to provide changes to the web content, but many web sites provide updates without providing a notice. So, it is indicative to provide a notice of change each time web publishing content is changed. The announcements should be displayed prominently on the web site so that all surfers are able to see. It is also important to write articles for the web site. Articles can be seen as a valuable source for a web site’s success. The articles can be used to educate visitors on the web site and the business, while showcasing the owner’s expertise. Articles can be posted on the web site or used in a newsletter and submitted to other newsletters and web sites for syndication. This web publishing content can be used by other web site owners, which will provide leverage to the articles while generating publicity for the author and the author’s web site, while exposing them to new audiences. Writing an article seems simple enough, but there are many web site owners who are unable to find topics to write on. However, topics may be more evident than most web content writers may think. Topics for articles can be found in the news, in conversations with clients and colleagues, in networking events that are attended, and even in speeches. Blogging is also an excellent way to expand your list of web publishing content. Most web site owners can benefit from learning to blog, learning to start a blog, learning how to gain readers, and learning to make money from blogs. Blogging is becoming one of the most popular tools for showing new content on a web site. A web log can be used to answer web site visitors’ questions, inform users about new services and products, and to keep them up-to-date on industry news. Blogs are a great resource for sharing opinions and displaying expertise. The blog can be used to help an owner connect with their web site visitors while generating new web site content. Updating web publishing content on a regular basis is vital to the success of a web site and very important for many web site owners. Articles, newsletter, and blogging should be a part of a regular business schedule, and will work perfectly in keeping a web site owner connected to their visitors. The quality of the web content on a web site can make it more attractive to users or can make it very unattractive to users. Owners should use their expertise to provide writing that is interesting and necessary. Visitors will appreciate the extra effort and owners will get the rewards of maintaining good web content for their users.

Networking Know-How: How to Get Through to the Busiest of People When you are job hunting, sometimes the most frustrating part is just getting your foot through the door to let the right people know that you are out there and available for work. Companies can be like members-only clubs; they tend to be a little distrustful of cold callers and most executives advise their assistants to run interference for them on the phone so they do not get stuck having a protracted conversation with someone they just aren’t interested in doing business with. The thing is that to get an interview, these people can be the very same people you need to talk to. How do you get these busy people to clear some time off in their busy schedule to speak to you? First things first – you have to get the right attitude. If you want busy people to make time to talk to you, you have to present yourself in a way that makes them feel like you are worth the time investment. The trick here is that you have to do this by phone, and often, you have to first convince an operator or personal assistant that your call is one worth putting through to the boss. Your phone etiquette and vocal confidence will be the key here. Consider you basic phone manners first. Instead of launching right into what you want, respond to the greeting of the person who answers the phone with a hello of your own. Animate your voice and always remember that simply saying “please” and “thank you” can go a long way. Be the kind of caller that you would want to talk to if your job was answering the phone all day. People will respond to your positive attitude with a positive attitude of their own. Next, consider your confidence level on the phone. Do you tend to get tongue-tied and stumble over your words? That kind of delivery from you will set all the warning bells ringing on the other end of the phone, and you will find the person with whom you wish to speak always “out of the office.” Instead, work on sounding like you are confident that it is a forgone conclusion that you will get to speak that busy person you want to talk to. Be confident that what you have to say is something that is worth hearing. It may help to write out a framework of what you will say and practice a few times so you sound relaxed and composed when you make that call. Once your attitude is right to make the call, you can then employ a few tricks of the trade for getting through to those busy people. Instead of giving away too much up front, start your call by asking if the person with whom you need to speak is in. If the answer is yes, then you can remove on potential “excuse” for not putting your call through. If your call can’t be taken at that time, skip the message. Let the PA or operator know that you will call back again. That way you have a legitimate reason to keep calling. Of course, you might have to keep calling and calling, and that assistant might start knowing the sound of your voice. If you keep speaking to the same person, it’s time to open up with some person details. Let them know your name, why you’re calling, and if someone referred you, who that person is. Developing that personal relationship can help you get your call through to the boss. Last but not least, don’t give up. Busy people are, well, busy, and not necessarily avoiding your call. Persistence pays off, so keep on calling until you get through.

Online Writing Labs: You have One Available for You (online writing labs) There are numerous colleges and universities around the United States and the world that offer online writing labs. The labs are designed to offer help and instruction for any writing matter. Most Online writing labs are only available to the students of the offering college or university, but there are a few that are open to the general public. Virginia Tech has an online self help section and email help available for questions you have about grammar. The online writing labs are beneficial to both the writer in need of the help and the person helping them. The helper or tutors are usually graduate students working for their degree they benefit from the additional teaching practice. The students are getting proofreading, critiquing, and feedback along with any help they may need. The online writing labs were created by the schools to offer extra help to their students in their writing. They offer support in most areas of writing including choosing a topic, grammar help, revising a draft, and editing. They provide tutored help in these areas to students and faculty. Many online writing labs are set up to help you in three ways; online self help, email support, and one on one personal support. The online self help applications are available 24 hours a day. For the email support you email in your paper or project and you will receive a response with in 24 hours. The one on one personal support is a great way for students to learn how to do their own proofreading and editing. The tutors will help show the students what to look for and how to find their own mistakes. This is a great opportunity for help with someone other than a teacher. Even though the online help is available student are encouraged to use the writing lab tutors on a regular basis to improve their writing skills. Purdue University has an online writing lab they call OWL. It offers a wealth of information that virtually anyone can use. They offer a highly detailed step by step instruct of the writing process and huge section on professional, technical, and scientific writing. A section in job search writing that walks you through everything, from your academic coversheet to writing a personal statement, step by step. General Academic writing and research and citation help. This is the best site for offering its advice absolutely free. This site definitely deserves to be bookmarked on your computer if you are a serious writer, a student, a teacher, it really doesn’t matter. The University of Richmond has a program they call Writing Center. Although not as complex as Perdue’s they offer online self help topics for writers. Starting with the writing process to grammar and punctuation, it is another option for you. The University of Wisconsin has the Writing Center that offers some help with the basics. One thing to keep in mind that many of the universities and colleges that offer these many take them offline in between semesters and on breaks. If you are a student, many of you have an online writing lab available at your school or one that reciprocates with your school. Though the general public have self help online help available to them, chances are your school will offer some sort of one on one help to guide you through your work. Check it out it could be very beneficial to you. If you don’t have one available, it is highly recommend checking out OWL at Perdue or search the Internet. There are a lot of self-help online writing labs available to you.