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Yes, There Really is a Freebie Santa Claus
If you are a cynic when it comes to offers of free stuff, you are not alone. Everyone has had notions like “there is no such thing as a free lunch” and “if it sounds too good to be true then it probably is” drilled into their heads, and for good reason – these things often hold water. On the flip side, there ARE actually lots of places you can score some decent free stuff, if you know where to look and are willing to devote some time to hunting them down. The key to getting the best free stuff with the least amount of hassle is to stick with that healthy cynicism but to also dipping your toe in the freebie pool little by little.
But why would anyone give stuff away for free? It is certainly an obvious question, but if you stop to consider it for a moment, you can see that companies actually have a lot of motivation to give away free stuff. After all, if they give you something for free, you are bound to have a little soft spot for their company, and when you are ready to part with some cash, their product may near the top of your list. Also, by giving away free things, companies can convince people to try new products. You might not want to try a new kind of shampoo if you have to pay for it, but you’d certainly be willing to give a free sample a try. You may end up loving it and switching to that shampoo for good, turning you into a paying customer.
Another reason a company might give you free stuff is to complete market research. This is where getting free things can get a little complicated for some people because the products may not cost you money, but the offer may cost you a little time. A company might ask you to take a survey of your buying habits before they give you a free offer, or they may ask you to provide feedback on a regular basis as you try their product for free. Some people balk at the time commitment required here, but for other people, filling out some paperwork is a small price to pay for some free stuff.
Of course, to convert you into a customer or to communicate with you about market research, a company will have to contact you, which is complicated area number two for freebie lovers. You will almost always be forced to hand over your email address in order to cash in on a free offer, and that is a recipe for opening your inbox up to a barrage of spam (many companies sell your email address to offset the costs of their free promotions, which means the number of people soliciting you can go through the roof very quickly). If you want to avoid this downside of freebie hunting, set up a special email address specifically for your freebie deals. That way all of your spam goes to this one address and your regular email you use with family and friends remains free and clear.
One final note of caution about free stuff online: a lot of scammers have hit on the idea of using pretend freebie offers to solicit personal information about people or to convince people to send them money. Don’t send money, even for postage, to a company you don’t know and never, ever give out personal information online. No reputable company is going to ask for your social security number or bank account details for a freebie offer, so don’t hand them out to anyone. When in doubt, skip it and move to the next freebie.
Music copyright infringement How Does Music Copyright Infringement Affect Me? Music copyright infringement happens all around us every day, by both well meaning people downloading music from their favorite social networking site to the guy who’s reselling MP3s. To be certain, most people who commit music copyright infringement don’t realize what’s going on, and are in turn doing something very illegal and prosecutable in the United States. Copyright Infringement, as defined by Wikipedia.org states: “Copyright infringement (or copyright violation) is the unauthorized use of material that is protected by intellectual property rights law particularly the copyright in a manner that violates one of the original copyright owner's exclusive rights, such as the right to reproduce or perform the copyrighted work, or to make derivative works that build upon it. The slang term bootleg (derived from the use of the shank of a boot for the purposes of smuggling) is often used to describe illicitly copied material.” We’ve all heard of ‘bootleg’ recordings – usually audio recordings taken from concerts and sold on home made cassettes or CDs and distributed (sometimes out of the trunk of a car) to anyone that will buy. Bootleg recordings have changed, however, as music copyright infringement has branched into video recordings. Music copyright infringement has exploded with the advent of the internet, and now people from all over the world are sharing every type of imaginable file – from eBooks to audio to music – and small label artists began feeling the pinch years ago. However, many new and older artists are beginning to see the beauty of the internet, and are offering their music for sale track-by-track on iTunes and other MP3 sales websites, as well as through their own band websites and MySpace pages. The internet has exploded in the possibilities it’s given up and coming musicians to become visible, while at the same time drastically increasing the number of music copyright infringement cases – some of which were against innocent people who just weren’t informed. Music copyright infringement cases have helped to create organizations that protect the fair use of an item, such as a song. Organizations such as CreativeCommons.com and the Electronic Frontier Foundation help individuals to know their rights under copyright acts. While there are organizations that help you understand your rights as a purchaser of copyright use, there are organizations that want to limit the ways in which you use the products you buy. It is rumored, for example, that record distribution and production companies want to limit the ways in which you use the music you buy – they don’t want you to put it on your computer or make a Mix Tape or CD from it – for fear of ‘sharing.’ It seems to me, however, when music publishers and distribution companies limit uses like this, they’re opening up a tidal wave of music copyright infringement cases. By limiting the use of purchased material, the companies are alienating their client base and pushing all their sales away from physical products and toward electronic ones – which are much harder to control. A way in which these companies tried to limit the uses was by creating a DRM program, which severely limited the where a CD could be played (on one computer, for instance). And, in one drastic measure, Sony placed a DRM program on all their CDs in the Winter of 2005, and severely crippled several networks when their ‘program’ was actually malware that seriously crippled network security. As you can see, music copyright infringement is something that is currently being fought between end users and music production and distribution companies. In this new century, we must find a way to retain copyright, and allow the customers to use the products they buy in a meaningful way, or otherwise the market will shift and the industry as we know it will be abandoned. Web Hosting - How To Select A Web Host As with many purchases, our first impulse when selecting a web hosting company is to go with the cheapest. Hey, they're all alike, why pay more? Au contraire. There are a number of objective criteria that separates one web hosting company from another and money is only one of them. And not the most important one. Selecting a company based on price alone is equivalent to selecting an auto mechanic on price alone. Sure, he may maintain or fix your car cheaper. But will the car spend all the time in the shop and none on the road? The first consideration is 'horsepower'. Do they have the capacity to carry your load and deliver decent performance? Most hosting companies will advertise that they have huge bandwidth and hundreds of servers. They're usually telling the truth. But there's a difference between existing capacity and usable capacity. If they also have thousands of sites with millions of visitors per day the available or free capacity will be much lower. A big pickup truck may be able to tow 5,000 lbs. But not if it's already carrying 4,999. Be sure to ask about available capacity, and have the prospective company back it up with reliable numbers. If you can't interpret the information they provide, find someone to help you do so. Next, and a very close second, is reliability. A lot of power is worthless if it's cut often. Outages are a normal part of business. Even Google and Microsoft go down from time to time. The difference is, it happens rarely and they have failover plans. That means, if their site/system does go down it's either up again in a flash, or you never see the outage because a backup system kicks in automatically and seamlessly. Be sure to grill the company closely about their up time. They'll often tout 99.6%, or some such figure. But, like the on-time figures of the airlines, those numbers can be shaded by adjusting the definition of 'up time'. What matters to you is whether your visitors will be able to reach your site at any time of the day or night they might want to. Find out what systems, both technical and human, they have in place to deal with failures of all sorts. Servers can go down, networks can fail, hard disks can become defective and lose data even when the other components continue to work fine. The result is YOUR site is unavailable, which is all that matters to you. The web hosting company should be able to deal with all of that and have you up again very quickly. Last, but not least, is security. With the continuing prevalence of viruses and spam, you need to know that the web hosting company you select has an array of methods for dealing with them. That means a good technical plan and staff who are knowledgeable in dealing with those issues. The old saying: 'an ounce of prevention is worth a pound of cure' is more true here than anywhere else. All these issues are central to finding a web hosting company that can deliver the services you need. After those criteria are satisfied by a number of candidates, then you can start narrowing them down by price. |