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From the Publisher’s Desk: How Book Publishing looks from the Other Side (book publishing) Many writers aspire to writing books. Writing a book is a long, involved, difficult process. Book publishing is harder. A writer may submit his book time and time again only to be turned down again and again. He may eventually be successful. Wouldn’t it have been easier to have just gotten published the first time? Is that possible? You can improve your chances if you understand a little bit more about what happens at the publisher’s desk. Book publishers are busy people with several projects crossing their desks every day. They must make fast decisions about what will sell. They must also delegate their time efficiently in order to keep the business running. Only occasionally do publishers actually seek out work. Maybe understanding the work day of a publisher will help you to get a book published. Persistence Has a New Meaning You all know that writers must be persistent. Regardless of how many times you get shot down and your ideas are thrown in the trash, you have to keep going back for more discouragement. The idea is that eventually you’ll make it in the door. If you can get all the way through, you will finally get to the place where more of your work is accepted than declined. When working with the book publishing world, the rule is the same. If you have a book that you know will sell, you can’t give up on getting it onto the publisher’s desk again and again. You probably won’t be sending the entire book, but excerpts from it. As you continually send your manuscript again and again to publisher after publisher, you should try to market it in different ways. Publishers are looking for a particular kind of writing and will dismiss anything that doesn’t look like what they are looking for. Variation in your marketing techniques may turn a rejected book into an accepted book. The Right Stuff Book publishing is a strange area of business. The people’s tastes are somewhat fickle and a book publisher has to keep up with what kinds of books will sell. It seems that technically written mysteries will always have a place on the bookshelves, but it is unclear how many authors readers are willing to get to know. That market may be tied up until Crichton and Grisham are finished. That is just one example from one genre of books though. Publishers have to keep track of what is selling in all areas of literature. The best way for you to get your work noticed is to make it look like the other writing that is selling. Be careful not to imitate style or voice of another author. Write with your own unique words while imitating the use of popular public opinion. Another way to improve your chances of getting your work onto the right publisher’s desk is to find out who’s publishing what. Are You Barking Up the Right Tree? Some publishers specialize in a certain kind of writing. If you are writing a novel, it won’t do you any good to send it to the people who publish technical manuals. How do you find out who is the most likely candidate to publish your work? There are reference manuals at your library that will tell you the kinds of book publishing that is happening. It will contain valuable information leading you to children’s book publishers, novel publishers and textbook publishers. If the handbook at your library is not quite up to date, your next option is to check out the new release and best seller rack at the book store. Buy a few books and read them. You’ll have a much better feel for the market if you are a consumer. Book publishing is a difficult field to break into. It can be helpful to approach the issue from the direction of the publisher. Before you send out your manuscript again, there are things you can do to improve your chances. Change your marketing style so that you just may grab some better attention. Make sure that you are a book consumer yourself. You’ll get a better feel for what’s selling and therefore what a publisher will buy. You’ll also find out who is publishing which types of books. Finally, by buying the product you are trying to sell, you will improve the book economy all together. Publishers need to see people buying books before they can commit to publishing more.

Want Free Baby Stuff? Visit Favorite Baby Company Websites Are you, or someone you know, expecting? Impending motherhood is a very exciting, but often stressful transition, and also quite an expensive transition. When it comes to becoming a parent, the expenses can often seem overwhelming. But did you know that there are many freebies aimed specifically at the expecting couple? Here are some ways to find the best free baby stuff. General Tips for Getting the Best Free Baby Stuff If you are already familiar with baby companies or have your own favorite baby products, you will find that you can probably finagle some baby freebies. Your first step is to check the website for your favorite baby products company. Many baby product companies will give you a free sample, or other fine freebies, from your favorites. Sign up for baby products company newsletters. Put your name on their mailing list. This is an easy way to receive coupons, special offers, and yes, freebies, from your favorite baby products manufacturer. Get the Latest and Greatest in Free Baby Products from BabyCenter Do you wish you could find a website dedicated especially to finding the latest and greatest in free baby products? If so, you will definitely want to check out BabyCenter. This website features a library of freebie offers directed especially to the expectant parent. Check under Free Stuff and Great Deals for the best freebies, as well as the best in baby product coupons. One of the best things about the BabyCenter website is that it offers you the ability to search according to age or stage of your pregnancy. There is information and freebies for mothers who just learned they are pregnant to toddler parents or mother of young children. A Great Place to Find Free Baby Stuff If you are looking for a website that offers you some of the greatest and latest freebie deals in the baby department, check out Babiesonline.com. This website offers a whole section dedicated to free baby stuff. Here you will find a compendium of some of the best free baby websites. You will also find a link to free baby product samples. You will also find an offer for free pregnancy wristbands. Other free baby offers include free baby photo prints, free baby coupons and you can even sign up for the latest baby freebie alerts so that you never miss out on another great baby freebie. Looking for More Great Baby Freebies? If you still don't have your fill of great baby freebies, here are some more great places to find the best in baby freebies. The website babytobee.com offers many fine resources for the expectant father, including a collection of baby freebies. This is an also a great website to learn more about baby products and equipment. There are a whole section of free baby products, and you can even register for your own personal baby page. Count Down to Baby Time with Free Baby Web Resources Are you blogging your way to parenthood, or simply keeping a family page where you can relate the latest news of your pregnancy with friends and family members? If so, you will be glad to hear that there are many baby web freebies to be had. Check out the Lilypie baby ticker, a free baby due date countdown clock that you can place prominently on your website. This is a fun and easy way to countdown to the expected due date. You can also find free baby blogs, free baby-themed web design features and web hosting services as well as free baby photo upload services. You can create your own online haven for welcoming your newborn into the world.

Positive Reasons Why Employee Turnover Can Be a Good Thing Employee turnover is the bane of many an organization. If you pick up any business paper, you will find headline after headline screaming about how much turnover is costing companies and how to keep your employees happy and on board to avoid the headaches and hassles of high turnover. The tide, however, is starting to turn. More and more business experts are stepping up and saying turnover doesn’t have to be the end of the world. In fact, in some cases, turnover can be the best thing that ever happened to your company. While some turnover is as bad as traditional wisdom assumes it is, other instances of turnover can be a real positive for your business. How can turnover possibly be a good thing? It all comes down to who is leaving the company, and why. Every office has its workers that are a drag on the business for one reason or another. Maybe the employee is dissatisfied with their job because they have been working it for too long and are overqualified, but they don’t have any room for advancement. Maybe an employee thinks that all of the decisions you are making about the business are the wrong ones and are constantly critical. Maybe the employee just has a personality conflict with the other people in the company and you and other works simply don’t like them very much. When these kinds of employees leave your company, it can be a shot of life into the business. Suddenly, everyone feels hopeful and re-energized because the negative energy in the air is gone. Negative vibes in the office can have a very damaging effect on the staff, and by extension, your business. When the person causing the bad feeling heads for the highway, they take with them all of the problems they created. Not only does the departure of an employee who was causing trouble in the office boost morale for the employees who are left behind because the bad feelings are gone, but it also boosts morale because it creates a job opening within company. If the person who left was a superior to many people in the office, there is now an instant opportunity for advancement. Your workers will step up with their games as they vie for the position, creating new business opportunities for you and generally keeping the spirit high in the office. If you decide to promote from within whenever possible after a turnover, your employees will work harder with the knowledge that they have a chance of moving up. These turnover positives hold true whether the employee in question quit the job or was fired. Who they were in the company and why they left are often much more important in determining whether the turnover was positive or negative. While losing an employee who is bringing everyone else down is a positive thing for your business, losing an employee who was an integral part of the corporation is another. Of course, there are costs involved in a turnover – you have to re-train an employee, and if you hire from outside of the company, you have the costs of advertising the job and the cost of the time spent interviewing candidates. If you are losing employee after employee, and the employees you are losing are the ones who were holding things together at the office, then you need to consider things you can do to reverse the turnover trend. Despite the potential negative side, turnover doesn’t have to be a bad thing for your company. If you manage it properly and if you are dropping employees who have been bringing your business down, turnover could be just the thing to turn your fortunes around.