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Being Effective in Your Persuasive Writing
(persuasive writing)
The goal of persuasive writing is to have the ability to influence or change a persons mind with your words. You encounter these in your normal everyday life. Whether it is a politician trying to convince you to vote for them, a commercial for a company that wants you to buy there product, or from your children trying to explain the reason why they should be allowed to go to that concert, persuasion is all around. You may even use the power of persuasion on yourself, like deciding why or why not you should eat that last piece of pizza or if you really need to buy another white shirt even though it is a really good deal. Everyday you have to decide on whether one choice is better than another and why.
To succeed in your persuasive writing venture you need to follow a few simple rules. You must have focus. Decide on what position you are trying to persuade. Are you for or against the topic your writing about? Choose a side and stick with it. Arguing both sides of the fence will be detrimental to your persuasion. There are three techniques that you will need to use to have convincing persuasive writing.
Now you need to provide facts and evidence to support your writing. Statistics and examples are used to provide the reason people should choose you position and believe your writings. You can also include facts and evidence that demonstrate why the opposition is wrong. This should be eased into. Remember you are trying to persuade and convince them on why you position is better not offend or alienate them. This is called the logos technique of persuasion writing.
Another persuasive writing technique is ethos. This is where you have to prove yourself to be a creditable person. To be able to make your readers believe that they should have confidence in what you are telling them. The best way to prove your credibility is to provide true and undisputable facts, be articulate, and explain why you are capable of proving this information to them.
Pathos is the third technique you will use in your writing. This will appeal to the emotions of the readers. This can be the most important technique but also the most critical. It must be used with caution or you can just as easily turn the readers against you as you could bring them with you. Appealing to your readers emotions can be tricky. This must be done subtly To work this effectively you must have the ability to make the reader feel your emotions, the joy, the pain, the hurt whatever the case maybe.
You need to pin point your target audience and write to appeal to them. What sounds interesting and persuasive to a teenager most likely will not work with a middle age woman. Whether you are targeting men or women will make a difference in you writings. Identify with your target audience. An example of this would be “only the cool kids will be wearing product XYZ” or “we know as a respectable home owner you will want to…..” By identifying with the intended audience it pulls them into what you are writing and how or why it pertains to them.
Persuasive writings can be a challenge. You have to objective and opened minded to other positions of the topic at hand even though sometimes you don’t want too. Remembering you goal is just to persuade them why yours is better. This does not necessarily mean that the opposition is bad or wrong, just that yours is a superior choice.
Software Copyright Laws Software Copyright Laws Fail to Provide Adequate Protection Software copyright laws are among the most difficult to enforce among the masses. Many companies and corporations are also well known for overlooking these laws, which were designed to protect the makes of software from not earning their worth. Perhaps one of the biggest hitches leading so many software businesses to go out of business is the fact that they have a great deal of difficulty actually enforcing the software copyright laws that are in place and getting the money that is owed them according to the agreements that have been made with those on the using end of the software. Software developers, particularly in the corporate world design software that makes other companies run more efficiently. The software allows these companies to save millions of dollars each year. Software copyright laws protect the interests of the software developers that create these massive programs. These programs are often designed specifically for that one company and are very expensive. The agreement often consists of a certain number of users with the company purchasing more licenses or copies of the software during expansions or paying some sort of royalties for the use of the software. The purchasing companies agree to this and then more often than not fail to honor that agreement. The agreement is what allows this company to use that software, this agreement is what allows that permission. When companies aren't living up to their end of this agreement they are not only guilty of breaching that agreement but also of breaking software copyright laws. The trouble always lies in proving that they are not honoring the contract and the extent and duration of the breach. Some of the ways that companies will argue in defense of them not paying the royalties, additional fees, purchasing additional software, etc. is that they upgraded computers and reused the old software (they did actually purchase the rights to use the original software and by doing so feel that they have broken no software copyright laws) the problem lies in the fact that adding ten new computers and placing the software on those should mean that you remove it from or get rid of 10 old computers. This is rarely how it works. So now they've basically stolen ten copies of software that can be well worth hundreds of thousands of dollars. Multiply this by 10, 20, or 100 companies trying this or worse each year and the offending companies are costing software developers millions of dollars in profits. This is when software copyright laws are not as far reaching in their scope as they really need to be. Software copyright laws exist to protect the software companies from this type of abuse and misuse, however, the hands of the companies are almost unilaterally tied when it comes to proving that software copyright laws have been broken in court. There are always exceptions to every rule. In this case big business software developers that abuse the software copyright laws to the point of breaking make the exceptions rather than miserly consumers that do not wish to pay for the products they are consuming. The big boys are able to do this by offering licenses for their software and claiming that these laws do not apply to their situation because they are not actually selling the software only 'renting' out permission for people or companies to 'use' that software. The true irony is that these practices began as a response to the corporate irresponsibility mentioned above. It's amazing that the very software copyright laws that were created to protect these companies can't protect their consumers from the greed of the developing companies. Free Copyright Music Free Copyright Music Means Deeper Well for Artist Inspiration Free copyright music is often mistaken with domain free music or music in which the copyright has expired. A copyright is in place for the lifetime of the author plus 70 years. If there are more than one writer's for the music, the copyright will be in effect for 70 years after the death of the last surviving contributor. While this rule was set in place in order to ensure that the heirs of the author would also benefit from the royalties after the music's writer or composer was no longer living it is important to remember that these laws are the current laws and music written at different points in time are most likely subject to different copyright laws. When searching for free copyright music it is always a good idea to search through music that is very old rather than focusing your search on more recent musical selections as they will most likely still be under copyright protection. It is important to remember when using free copyright music or public domain music that you must be certain the copy you are using is within the copyright period. Any music that was published before 1922 is public domain music. This does not however include derivatives or new versions of that music which may still be under copyright protection. Finding a copy of the music with the copyright date included, if that date is prior to 1922 is the best route to ensure that you are in compliance with current copyright laws and not infringing on someone else's copyright. It is also important to keep in mind that written music is protected differently than recorded music. Almost every sound recording that has been copyrighted in the United States is protected until 2067. If you absolutely need a sound recording you should either purchase one or make one of your own. There are some free copyright music that will allow free use of the music whether written or recorded, you must be thorough in your search for this music however as it quite rare. Another thing to consider is that copyright laws in the United States are different than they are in other countries and if you wish to use music that is or was under copyright in another country you must follow the laws that apply to the particular piece of music you wish to perform. Free copyright music is available in almost every country and many genres; the trick is in finding great sources where you can easily find this music. There is a project called Mutopia, which operates like project Gutenberg. Mutopia provides free copyright music rather than books however. The Gutenberg project also has a section that is devoted to free sheet music in addition to its wonderful resources for books. Each of these projects provides excellent resources for those who find themselves in need of free copyright music for whatever reason. Whether you are a musician who is seeking inspiration from the music of old or hoping to find a composition, which you can rearrange and make your own, there are many ways in which you can go about achieving your goals that will not violate current copyrights. The key is in learning the laws both where you live and in any countries in which the music you seek to modify. By choosing selectively and listening to your options with an open mind and seeing things with a creative eye, you will find a huge world of opportunity available to you as a musician. Isn't it amazing how free copyright music can have such an effect on your ability to create music that you may someday copyright? |